BLE Marketing Solution delivers the ability to provides micro-location awareness and achieve focused LBM. Garrison™ Bluetooth Tag sends your marketing message, such as promotional offers, new product releases and greetings, via Bluetooth v4.0 to iPhones and Android phones of passer-by, engaging them to your product sales, brand promotions and event invitations.

BLE Marketing Solution is supported by cost-effective and reusable Garrison™ Bluetooth Tags that can be attached on any surface, hanged on any object or carried by any personnel. With its adjustable range of 50m, a high flexibility is offered to message content. Retailers can attach a Bluetooth Tag at the entrance to greet entering customers (i.e. range: 5m) or to offer a cash coupons to passer-by (i.e. range: 40m). Customized messages can be sent according to customer proximity to the Tag. For example, when a customer is approaching the “New Arrivals” rack, product details can be sent to him from the Tag hanged there.

The Solution helps to provide a brand new shopping experience to your customers and to enhance your customer services. It can be integrated with your existing smartphone app or website, or can be used as a standalone solution without the need for complex back end systems. Hong Kong RFID also provides software development services in project base.