Sept., 2009
A number of best-in-class retailers are using or are
planning to use RFID to improve in-store asset-tracking
efficiency or other management aspects such as supply
chain management, inventory management and customer
relationship management, etc.
HKRAT-NT1 is small in size, and is easy to carry around
with its key fob design. It has great RFID performance
but of low cost. This makes HKRAT-NT1 the best choice
for Customer Relationship Management (CRM) applications.
Apart from CRM, HKRAT-NT1 could be used in different
applications such as long distance item identification,
item locating and tracking, access control, automation
system, personnel and vehicle management and much more.
HKRAT-NT1 Active Tag has the following features:
Customer Relationship Management (CRM)
There are a number of ways that RFID could be used to
reward and provide superior service to VIP customers.
One method is customer identification. An example is in
the banking industry. The customer would be issued an
active RFID tag which would be detected by an active
reader at the entrance when this customer reaches the
reading zone of about 10m. The appropriate bank
representative is immediately notified electronically,
and could greet and assist the customer immediately upon
his arrival.
Without prior notice or queuing up, staffs come to greet
you by name and lavish you with attention when you walk
into a bank or store. This would certainly enhance your
sense of belonging and loyalty to that bank/store. This
is a perfect solution for private clubs, nightclubs,
golf courses and many other institutions where customers
are valued assets.
Knowing your customers well would eventually lead to
better customer services. The HKRAT-NT1 could be
facilitated with system and database to retrieve
customer information such as recent shopping records.
Such information could be consolidated for investigation
of customers shopping habits and act as reference and
data for future product or service launch.
HKRAT-NT1 with its small size, stable and impressive
performance along with our active readers comprises an
excellent, extendable CRM system.
Read more
Active RFID System in Solution Page.
For more information
on our active products, please contact us at sales@hk-rfid.com.
